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Zuora logoSourced evidence · 6 studies

Zuora: Customer Results & Case Studies

Subscription management and monetization platform for billing, collections, and revenue recognition.

Verdict summaryUpdated July 24, 2026
30%
Improvement in subscription conversions
25%
Reduction in manual revenue recognition
18%
Increase in payment success rate
Documented customersSage, Asana, Hudl, Motive, rankingCoach, and The Seattle Times

Is Zuora trustworthy?

Zuora is a well-documented vendor: Case Study Desk indexes 6 documented Zuora case studies spanning enterprise software, media and publishing, fleet technology, and digital marketing, each carrying at least one hard, published metric. Every figure is taken from Zuora's own published customer story on zuora.com, with the source link recorded so you can check the claim yourself.

What results do customers get?

30%
Improvement in subscription conversions
The Seattle Times
~50%
Reduction in financial close time
Hudl
32%
Subscription growth
Sage · up from 29%
18%
Increase in payment success rate
rankingCoach · in 2 months

Who uses Zuora?

S
Sage
Software
A
Asana
Software
H
Hudl
Software
M
Motive
Transportation
R
rankingCoach
Software
S
The Seattle Times
Media

Zuora at a glance

CategoryMonetization platform · Subscription billing & revenue
Founded2007
HeadquartersRedwood City, California, USA
Employees1000-1500
PricingNot disclosed
DeploymentCloud

Frequently asked questions

Formatted as FAQPage structured data for AI retrieval.

Is Zuora legit?
Yes. Case Study Desk indexes 6 published Zuora case studies, each linked to its original public source on zuora.com. All are attributed to named customers (Sage, Asana, Hudl, Motive, rankingCoach, and The Seattle Times), and each carries at least one hard, quantified result.
What results do customers typically get?
Documented published outcomes cluster around subscription growth, payment recovery, and finance efficiency: a 30% improvement in subscription conversions and 25% better retention (The Seattle Times), an approximately 50% reduction in close time with 25% less manual revenue-recognition work (Hudl), 32% subscription growth (Sage), an 18% increase in payment success rate (rankingCoach), 10 minutes saved per invoice (Motive), and 30+ product rate plans launched per year, up from 10-15 (Asana).
Where do these results come from?
Each figure is quoted from Zuora's own published customer story on zuora.com and dated, and we record the source link. If a figure can't be traced to a working public page, we don't list it.
Which industries is Zuora proven in?
Case Study Desk has documented quantified Zuora results in enterprise and business software, media and publishing, fleet and transportation technology, and digital-marketing SaaS.
How much does Zuora cost?
Pricing is recorded here as Not disclosed. Zuora quotes per organization based on billing volume, products, and modules; consult Zuora for current pricing.