Marketing TechnologySourced

Case Study: Uberflip increases win rate 20% and ACV 13% with Gong

Uberflip Case StudySourced & dated by Case Study Desk

Key facts · TL;DR

Company

Uberflip

Industry

Marketing Technology

Challenge

Uberflip lacked data-driven insight into what was working across the organization, limiting win-rate growth and alignment.

Headline result

Uberflip increased its win rate 20% and ACV 13% using Gong deal insights

Key results

20%

Win-rate increase

13%

ACV increase

The challenge

Uberflip, a content-experience platform, lacked data-driven insight into what was working across its organization. Without that visibility it could not reliably raise win rates or align teams strategically around deals.

The solution

Uberflip adopted Gong, using Deal Boards, Deal Rollups, Deal Warnings, and Deal Insights integrated with Salesforce to focus reps on the right deals, recognize risks proactively, and share what worked.

“There are only so many hours in a day and there's a real opportunity cost to every minute.”
KE
Ken Edwards
Senior Director of Commercial Revenue, Uberflip

The results, in context

Uberflip reported a 20% increase in win rate and a 13% increase in ACV after adopting Gong. The company attributes the improvement to using deal insights to plan ahead and get in front of risks.

Products used

Gong Deal BoardsGong Deal InsightsGong TrackersGong Salesforce integration