Information TechnologySourced

Case Study: Solitex IBS cuts manual tasks 30% and lifts lead conversions 15% with Salesmate

Solitex IBS Case StudySourced & dated by Case Study Desk

Key facts · TL;DR

Company

Solitex IBS

Industry

Information Technology

Challenge

A prior CRM's limited automation forced heavy manual work on prospecting, onboarding, and mass emailing.

Headline result

Automated sequences and KPI dashboards reduced manual effort as the team scaled

Key results

30%

Reduction in manual tasks

15%

Increase in lead conversions

during a recent campaign

The challenge

Solitex IBS, a Bulgaria-based IT solutions provider specializing in cloud services and cybersecurity, found its previous CRM offered limited automation. As it scaled, prospecting campaigns, client onboarding, and mass emailing required excessive manual effort.

The solution

The company moved to Salesmate CRM and used automated email sequences, prospecting activity tracking, mass emailing, and KPI dashboards to work more efficiently and improve conversion.

“Salesmate's intuitive dashboard and automation have saved us countless hours.”
KI
Krastio Ivanov
CEO, Solitex IBS

The results, in context

According to the published Salesmate customer story, Solitex IBS reduced manual tasks by 30% and increased lead conversions by 15% during a recent campaign after adopting Salesmate.

Products used

Salesmate Salesmate