Case Study: PepsiCo brings new products to market 3.6x faster with Miro
Key results
The challenge
PepsiCo's global innovation teams lacked a shared, end-to-end view of how products moved from initial brief to market. Each team worked differently, with no common process, which slowed complex product development across time zones.
The solution
PepsiCo adopted Miro to standardize its product-innovation process on a single visual workspace, applying Design Thinking methods and giving distributed teams one shared source of truth from project brief to launch.
“Using Miro has been seamless since day one. It's very easy to understand, very easy to use.”
CSChristian SaclierVice President of Design Innovation, PepsiCo
The results, in context
PepsiCo reports bringing new products to market 3.6x faster, cutting the path from project brief to in-market launch from three years to ten months. Internal surveys found 68% of users agreed Miro helped them complete projects faster, and 80% of design users agreed it made them more productive.