Case Study: Get Skillz Basketball accelerates lead conversion with Mindbody-integrated Attentive
Key results
The challenge
Get Skillz Basketball, a single-location youth basketball training business in Plymouth, Michigan, depended on converting traffic from Facebook, Instagram, and its website. Its former marketing tools were not built for fast follow-up or seamless tracking, making it hard to see which leads actually converted.
The solution
Get Skillz adopted Attentive via Mindbody, using full-screen signup units, automated welcome journeys, and seasonal campaigns, with a free 30-minute consultation as its main lead driver. The automated journeys ran in the background after setup.
“We're already seeing more engagement and more conversions than before. And we've barely scratched the surface.”
SSShane SandhuManager, Get Skillz Basketball
The results, in context
Within the first few months of implementing Attentive in September 2025, Get Skillz generated $2,790 in revenue from Attentive-driven leads, added 144 new opt-ins to its subscriber list, and drove 38 class sign-ins through automated outreach.