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Case Study: ProfitWell increased first-week retention by 20% with Appcues

ProfitWell Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
ProfitWell
Industry
Analytics
Challenge
Activating and educating new users
Headline result
20% increase in first-week retention

Key results

20%
Increase in first-week retention

The challenge

ProfitWell, a subscription analytics provider, wanted better ways to activate and engage new users and to educate new customers on how to use its platform.

The solution

ProfitWell used Appcues Flows to quickly test different in-app onboarding experiences and educate new users without engineering effort.

We're constantly thinking of ways to better activate and engage our users, and Appcues seemed like a really cool way to quickly try different things to educate our new customers on how to use our platform.

ND
Neel Desai
Director of Product, ProfitWell

The results, in context

After deploying Appcues, ProfitWell saw a 20% increase in first-week retention.

Products used

Appcues Appcues Flows