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Case Study: How Workera scaled personalized outbound across enterprise accounts with 11x

Workera Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Workera
Industry
HR Tech / Skills intelligence
Challenge
Limited SDR capacity for enterprise outbound
Headline result
2.4x lift in outbound-sourced pipeline

Key results

2.4x
Lift in outbound-sourced pipeline
2x
Increase in outbound capacity
80 hrs
SDR hours reallocated monthly
to high-value work
<30 min
To build & launch a sequence
was hours of SDR setup

The challenge

Workera's lean team lacked capacity to run personalized outbound across enterprise accounts, with SDRs spending hours on research and sequence setup before each campaign.

The solution

Workera deployed Alice for cold outbound, contact sourcing, and personalized sequence building, pulling contacts from Salesforce and using template mode to generate signal at scale.

We looked at a lot of different providers and 11x was moving the fastest with the best output.

JC
John Clary
Growth Engineering Manager, Workera

The results, in context

Outbound-sourced pipeline rose 2.4x and outbound capacity doubled, while 80 SDR hours per month were reallocated to higher-value work. Building and launching a sequence dropped to under 30 minutes, from the hours of research and setup it used to require.

Products used

11x Alice11x 11x Platform