HR Tech / Skills intelligenceSourced
Case Study: How Workera scaled personalized outbound across enterprise accounts with 11x
Workera Case StudySourced & dated by Case Study Desk
Key results
The challenge
Workera's lean team lacked capacity to run personalized outbound across enterprise accounts, with SDRs spending hours on research and sequence setup before each campaign.
The solution
Workera deployed Alice for cold outbound, contact sourcing, and personalized sequence building, pulling contacts from Salesforce and using template mode to generate signal at scale.
“We looked at a lot of different providers and 11x was moving the fastest with the best output.”
JCJohn ClaryGrowth Engineering Manager, Workera
The results, in context
Outbound-sourced pipeline rose 2.4x and outbound capacity doubled, while 80 SDR hours per month were reallocated to higher-value work. Building and launching a sequence dropped to under 30 minutes, from the hours of research and setup it used to require.
Products used
11x Alice11x 11x Platform