LogisticsSourced
Case Study: TAXIBOX increases reviews 58% after moving to Ortto
TAXIBOX Case StudySourced & dated by Case Study Desk
Key results
The challenge
TAXIBOX, an Australian mobile storage and moving provider, had outgrown MailChimp and wanted a more capable platform for segmented, automated campaigns.
The solution
TAXIBOX migrated to Ortto and ran targeted lead-generation, failed-booking, and review-request campaigns using segments and journeys.
“One of the things that I wanted to do as soon as I joined TAXIBOX was migrate off of MailChimp. The business had just out-grown it.”
JUJan UwlandHead of Marketing, TAXIBOX
The results, in context
TAXIBOX saw a 58% increase in reviews. Its lead-generation email reached a 63.7% open rate and 11.7% click-through rate, and campaign emails reached a 16.2% conversion rate.
Products used
Ortto JourneysOrtto EmailOrtto Segments