Case Study: Standard Metrics extends login access with Stytch Email Magic Links
Key results
The challenge
Standard Metrics, a financial data platform connecting startups and investors, restricted user login to Google or Microsoft OAuth accounts. This prevented investors and other users without those accounts from accessing the platform, limiting reach and frustrating customers.
The solution
Standard Metrics added Stytch's Email Magic Links for passwordless email authentication alongside the existing OAuth flows, integrating it without disrupting current users.
“The Stytch integration was seamless. Their team provided excellent support and thought deeply through the edge cases so that we don't have to worry and can focus on building our own product.”
CBCaelean BarnesFounding Engineer, Standard Metrics
The results, in context
Within a few months, upwards of 35% of users were logging in through Stytch, many of whom previously lacked access without a Google or Microsoft account. A single engineer deployed the integration in less than one day.