Case Study: SimplyDigital collects 15,000 emails in 4 months and converts a Moosend waitlist at 51%

Key results

The challenge

SimplyDigital wanted to move audience conversations off social platforms such as Instagram and TikTok and into an email channel it controlled. The goal was to build a list without a hard-selling approach while keeping the audience engaged.

The solution

The agency used Moosend landing pages and subscription forms to collect email addresses in a non-intrusive way, then built consistent, personalized email sequences to establish trust. It also created an exclusive community with limited spots and a waitlist inside Moosend.

The results, in context

SimplyDigital collected 15,000 emails within four months and maintained a 43% average open rate on its campaigns. The waitlist built in Moosend converted at 51%.

Products used