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Case Study: How Sales Transformation Group grew MRR 5x with Close

Sales Transformation Group Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Sales Transformation Group
Industry
Sales Consulting & Training
Challenge
Pipedrive couldn't scale a growing remote sales team
Headline result
5x MRR growth in under a year

Key results

5x
MRR growth
in just under a year
3 → 16
Sales team members
in just under a year

The challenge

Sales Transformation Group, a sales consultancy, ran on Pipedrive but found its features limiting as prospecting efforts and the team grew. The company needed a CRM that could scale a remote sales operation.

The solution

The team migrated to Close's Business plan with nine sales seats, adopting Smart Views, the Power Dialer, custom fields, and automation for prospecting and post-sale follow-up.

“We could build a remote sales team with Close in a more scalable way.”

RG
Ryan Groth
CEO, Sales Transformation Group

The results, in context

Close reports that after moving to Close, Sales Transformation Group grew MRR by 5x and expanded its sales team from three to sixteen people in just under a year.

Products used

Close Close CRMClose Smart ViewsClose Power Dialer