Case Study: Pace Athletic lifts loyalty-driven revenue 264% with Yotpo
Key results
The challenge
Pace Athletic, a specialty running retailer on Shopify, ran a low-engagement loyalty program, especially on mobile, and lacked on-site reviews. It could not connect loyalty with user-generated content, which limited its ability to build trust and encourage repeat purchases.
The solution
Pace Athletic deployed Yotpo Loyalty & Referrals alongside Yotpo Reviews & UGC, linking rewards to reviews and content to drive engagement and repeat buying across footwear, apparel, and accessories.
“We've seen loyalty points drive sales in new areas—customers exploring apparel or accessories.”
ABAnthony BaylissHead of Digital, Pace Athletic
The results, in context
Pace Athletic reported a 264% year-over-year lift in additional revenue from loyalty and a 167% increase in on-site conversion. Redeemers showed a 70% higher repeat purchase rate than non-redeemers and spent $637 more on average.