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Case Study: Outreach generates an 8x ROI in its first year with UserGems

Outreach Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Outreach
Industry
Software
Challenge
Acting quickly when champions move companies
Headline result
8x ROI and ~$1.2M in sourced pipeline in year one

Key results

8x
ROI on contract
first year
~$1.2M
UserGems-sourced pipeline
101
Opportunities created
5,000+
Job changes tracked
~1 year

The challenge

Outreach wanted to capitalize on champions moving to new companies by starting the conversation early, while the relationship was still top of mind.

The solution

Outreach used UserGems to track job changes among its contacts and trigger timely outreach when a champion settled into a new role.

We saw great success with an 8x ROI on our contract with UserGems.

JG
John Gragnola
Sales Operations, Outreach

The results, in context

Over roughly one year Outreach tracked more than 5,000 job changes, attributed a little under $1.2M in UserGems-sourced pipeline and 101 opportunities created, and reported an 8x ROI on its contract in the first year.

Products used

UserGems UserGems