Media & PublishingSourced
Case Study: How Morning Brew powers a $50M+ media business with six engineers and Sanity
Morning Brew Case StudySourced & dated by Case Study Desk
Key results
The challenge
Morning Brew operates 13 brands and sends billions of emails a year, and needed a content system that a lean engineering team could coordinate across many teams and brands.
The solution
Morning Brew built on Sanity's Content Operating System, using webhooks and Functions with version control, logging, and scheduled execution to coordinate content and email publishing across brands.
“Sanity is a huge part of our ability to create enormous value with an incredibly lean team.”
NWNick WoodwardDirector of Engineering, Morning Brew
The results, in context
Morning Brew powers a $50M+ media business with six engineers, supports 13 brands, and sends over 2 billion emails per year. Developers now ship features three times faster and can launch new brands in under a week.
Products used
Sanity SanitySanity Content Operating SystemSanity Sanity FunctionsSanity Content Lake