Events & MediaSourced
Case Study: Mastermind supports 1M attendees with zero new hires using Maven AGI
Mastermind Case StudySourced & dated by Case Study Desk
Key results
The challenge
Mastermind faced surging support volume around its annual Thrive conference, which draws over one million live and virtual attendees. Staffing for seasonal peaks risked leaving excess headcount during slower months.
The solution
Mastermind deployed Maven AGI's Agent Maven to handle live chat and support-page inquiries during peak demand without adding headcount.
“Maven helped us scale in a smart, sustainable way, and the results have exceeded our expectations.”
STSimas TamosaitisDirector of Customer Service, Mastermind
The results, in context
Agent Maven answered 93% of live chat questions and resolved 68% of support page inquiries autonomously. Mastermind cut response time by 75% while handling 60% more contacts, adding no new hires.
Products used
Maven AGI Agent Maven