Case Study Deskcasestudydesk.com
Food & Beverage RetailSourced

Case Study: Wild Fork Foods grows daily orders 58% on commercetools

Wild Fork Foods Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Wild Fork Foods
Industry
Food & Beverage Retail
Challenge
Shopify could not handle variable-weight products or SAP integration.
Headline result
Meat and seafood D2C retailer Wild Fork Foods saw a 58% increase in daily orders and 3x daily website visits after adopting composable commerce.

Key results

+58%
Daily orders
+73%
Daily new customers
3x
Daily website visits
9 mo
To Canada go-live

The challenge

Wild Fork Foods, a direct-to-consumer meat and seafood retailer, needed a platform that could handle variable-weight products with dynamic pricing, manage a large catalog, and integrate with internal systems including SAP ERP. Its existing Shopify setup could not support these requirements.

The solution

Wild Fork migrated to commercetools' API-first composable commerce platform, enabling headless commerce, dynamic pricing and inventory, and integration with best-of-breed tools such as Dynamic Yield, Algolia, and Contentful.

I do like what the platform has allowed and the enablement that it provides for our future growth and agility.

RS
Raul Sukraj
CIO, Wild Fork Foods

The results, in context

The published story reports a 58% increase in daily orders, a 73% increase in daily new customers, and 3x daily website visits. The company reached go-live in Canada in nine months and rolled out to the US market in eight months.

Products used

commercetools commercetools Composable Commerce