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Case Study: Clover cuts deployments from weeks to one day with Contentful

Clover Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Clover
Industry
Financial Services
Challenge
Unreliable legacy CMS forced engineering dependency; a single update took two weeks to go live.
Headline result
Clover reported deploying changes in one day instead of weeks and launching content and campaigns in about 20 minutes after adopting Contentful.

Key results

1 day
To deploy changes
previously weeks
20 mins
To launch content and campaigns
previously weeks

The challenge

Clover's legacy CMS was unreliable and required plugins for localization, forcing dependency on engineering teams for content deployment. A single website update often took two weeks to go live.

The solution

Clover adopted Contentful to give non-technical teams direct content access governed by permissions and roles, streamlining localization and global campaign launches across markets.

Contentful has helped unify the organization. Everybody from legal to marketing to our help writers and product managers are able to interface with Contentful and all of that reduces our time to market as well as our cost of development.

TS
Tim Suh
Product Manager, Clover

The results, in context

Clover reported deploying changes in one day rather than weeks after moving to Contentful. The team could also launch content and campaigns in about 20 minutes instead of weeks.

Products used

Contentful Contentful (headless CMS)