Case Study: Airship's no-code native surveys grow Orange customer feedback 30x
Key results
The challenge
Orange, one of the world's largest mobile providers, measures customer satisfaction daily across its 10+ mobile apps. Its previous HTML webview surveys were disruptive and constrained the volume of customer feedback the team could gather.
The solution
Orange replaced the HTML webview surveys with Airship's no-code native in-app surveys, letting the team quickly deploy, test, and adapt onboarding flows and surveys without heavy development effort.
“Since moving to Airship's no-code native app experiences to quickly deploy, test, and adapt onboarding flows, surveys, and more, we now get as many customer survey responses in a day as we used to receive in a month.”
LCLaurent ClaramonteHead of Data Analytics for Products and Mobile Apps, Orange
The results, in context
The integrated, non-disruptive experience produced 30x more survey responses in just two months and a 9-point increase in NPS rating, giving Orange substantially more customer feedback to act on.