Case Study: Uplift grows revenue 347% with ActiveCampaign automations
Key results
The challenge
Uplift, a fitness and wellness coaching business, needed to stay in consistent contact with members and prospects without manually tracking every follow-up. The team also wanted to segment its audience so the right content reached the right people.
The solution
Uplift adopted ActiveCampaign for email campaigns and automations, using engagement-tagging automations to identify its most engaged members and segment leads and customers. The platform integrated with Salesforce Essentials to keep contact data aligned.
“I no longer have to worry about who I need to email or follow up with. Having them already in the automations provides a different level of communication to my clients.”
NTNancy TownsendFounder and Head Coach, Uplift
The results, in context
After adopting ActiveCampaign, Uplift reported a 347% increase in revenue and doubled its average client monthly value. Automating follow-up allowed the team to maintain a higher level of communication with clients without manual tracking.