Case Study: Tenable boosts productivity 30% and pipeline 40% with Clari's Groove

Key results

The challenge

As Tenable reps engaged leads from first contact through post-sales, the team had no clear view of which messaging was working. Reps also spent significant time on manual activity capture, and the company needed a fast-to-deploy, Salesforce-native tool.

The solution

Tenable deployed Groove, a Salesforce-native sales engagement platform available on the Salesforce AppExchange, to automate outreach, capture activity data, and attribute pipeline growth back to specific sales plays.

The results, in context

Tenable increased rep productivity by 30% and grew lead and contact pipeline coverage by 40%. The efficiency gains from Groove added up to more than $1 million in value.

Products used