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Case Study: Suntory Global Spirits cuts demurrage costs 99% with project44 inventory visibility

Suntory Global Spirits Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Suntory Global Spirits
Industry
Food & Beverage
Challenge
Rising logistics costs from stockouts, detention, demurrage, and air-freight expedites
Headline result
How Suntory Global Spirits used SKU-level visibility to control logistics costs and react faster to disruption

Key results

99%
Reduction in demurrage costs
via timely at-risk container data
<6 mo
Time to measurable results
went live October 2023

The challenge

Suntory Global Spirits faced escalating logistics costs driven by stockouts, excess detention and demurrage fees, and frequent air-freight expedites. Siloed data and manual processes across thousands of SKUs limited the company's ability to anticipate and respond to disruption.

The solution

Suntory implemented project44's multimodal shipment-visibility platform integrated with a centralized control tower, providing SKU-level inventory tracking, predictive ETAs, carrier-performance insights, and real-time alerts on containers incurring or at risk of detention and demurrage charges.

project44 is telling a story of the state of the industry. We can now react so much faster on corrective actions.

HM
Hans Moorlag
Senior Manager of Global Logistics, Suntory Global Spirits

The results, in context

According to project44's customer story, Suntory Global Spirits achieved a 99% reduction in demurrage costs by using timely data on at-risk containers, with results delivered in less than six months after going live in October 2023. The platform also gave logistics teams the ability to react faster on corrective actions across the business.

Products used

project44 project44 Movement platformproject44 Multimodal visibility control tower