Case Study: Airbus Space Digital grows digital revenue 57% with Strapi
Key results
The challenge
Airbus Space Digital operated dozens of platforms serving different audiences, each with separate publishing tools and content models. This fragmentation made it difficult to deliver content quickly, maintain consistency, and control webmastering costs.
The solution
In 2021, with agency Adeliom, Airbus Space Digital built a unified architecture around Strapi powering three applications, using 42 collection types and 37 reusable components with Dynamic Zones so editors could publish pages in under 15 minutes without developer involvement.
“This wasn't just a tech upgrade. For us, it was a business accelerator.”
PPPauline PetitprezDigital Marketing Manager, Airbus
The results, in context
One year after launch, digital revenue grew 57% and total website traffic rose 67%. The team also recorded 17% more first-page Google rankings, 40% more visibility, 2.3x more free-trial requests, 2.5x more sample downloads, 207% higher ad click-through, and 52% more digital leads, while creating over 1,000 pages in three months.