Case Study: ROSE Bikes doubles online sales after Spryker relaunch

Key results

The challenge

ROSE Bikes, an omnichannel bicycle retailer founded in 1907, ran an aging online shop whose release cycles were lengthening and creating a growing backlog, limiting its ability to ship features and grow online sales.

The solution

ROSE Bikes replatformed onto Spryker, adding elaborate filter, search and discount features and improving site performance.

The results, in context

Average page loading time fell from 5.9 seconds to 1.9 seconds — roughly three times faster. ROSE Bikes recorded 100 percent growth in online sales in the year after the relaunch and a 21 percent year-over-year revenue increase for the first half of 2020.

Products used