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Case Study: Grupo Nossa Farmácia grows online 68% in year one on VTEX

Grupo Nossa Farmácia Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Grupo Nossa Farmácia
Industry
Pharmacy Retail
Challenge
Transition a traditional pharmacy network into an omnichannel digital retailer.
Headline result
A Portuguese pharmacy network went omnichannel on VTEX and posted double-digit online growth two years running.

Key results

+68%
Online growth
first year on VTEX
+40%
Online growth
second year
400+
Physical pharmacies
network size
20,000+
Products online
catalog

The challenge

Grupo Nossa Farmácia operated as a traditional, neighborhood-focused pharmacy network in Portugal and needed to build a scalable online and omnichannel presence to reach customers beyond physical locations.

The solution

The group built its omnichannel operation on the VTEX platform, unifying its physical pharmacy network with an online catalog of more than 20,000 products across 400+ locations.

In the first year, we grew around 68%, which exceeded expectations. The following year, we grew another 40%, and over time, growth has remained consistent and sustainable.

TF
Tiago Ferreira
Information Technology Director, Grupo Nossa Farmácia

The results, in context

In its first year on VTEX, Grupo Nossa Farmácia reported roughly 68% online growth, exceeding expectations, followed by a further 40% growth in the second year. The network expanded to more than 400 physical pharmacies with over 20,000 products available online.

Products used

VTEX VTEX Commerce Platform