Case Study: Med&Beauty drives 873% email ROI with GetResponse
Key results
The challenge
Med&Beauty, a medical and beauty apparel retailer, had strong social media engagement but needed to turn that momentum into actual sales through email marketing. The team wanted reliable deliverability and simple campaign management to run consistent newsletter and lifecycle communications.
The solution
Med&Beauty migrated to GetResponse and set up transactional emails, automation workflows for welcome sequences and abandoned cart recovery, and signup forms integrated with its online store. Campaigns focused on short, visually engaging messages featuring discount codes and product updates.
“Email works for us like Robert Lewandowski – the whole team, meaning social media, storytelling, and other channels, builds the excitement, and the newsletter comes in at the end and scores the goal.”
SGSzymon GrocholewskiCEO at Med&Beauty
The results, in context
Between April and August 2025, Med&Beauty generated $43,000 in revenue from just 10 newsletters, an 873% return on its email marketing investment. Automation contributed over 1,700 completed welcome flows and more than 1,400 recovered carts during the same period.