Wholesale DistributionSourced

Case Study: Country Fare grew 21% and cut analysis time about 20% with Sugar Predict

Country Fare Case StudySourced & dated by Case Study Desk

Key facts · TL;DR

Company

Country Fare

Industry

Wholesale Distribution

Challenge

Manual sales-data entry left information outdated and hard to analyze

Headline result

A food and beverage wholesaler added predictive insight with Sugar Predict and sales-i

Key results

21%

growth from spotting issues and uncovering opportunities

~20%

reduction in time spent on data analysis and reporting

80-90%

customer retention rate

The challenge

Country Fare's manual sales-data entry left information outdated and prevented the team from spotting trends or responding quickly to shifts in demand and supply. Account managers lacked real-time insight into customer buying behavior.

The solution

The company implemented Sugar Predict and sales-i for real-time sales insight and profit-margin monitoring, embedding the data into account managers' daily workflows.

“Much of our success with current customers is only possible because of the data we get from Sugar Predict.”
GR
Gareth Roberts
Account Manager, Country Fare

The results, in context

Country Fare reported 21% growth from spotting issues and uncovering opportunities, along with roughly a 20% reduction in time spent on data analysis and reporting. The company maintains a customer retention rate of 80-90%.

Products used

SugarCRM Sugar PredictSugarCRM sales-i