Case Study: Salsify grows Allego adoption from 57 to 325+ users across five departments
Key results
The challenge
Salsify's sales teams relied on outdated Google Drive files, creating disorganized content. A lean enablement team struggled to onboard new representatives across seven revenue teams in four global regions, producing inconsistent messaging.
The solution
Salsify implemented Allego to centralize sales collateral, call recordings, and onboarding content in one system, with structured onboarding paths, internal certifications, Digital Sales Rooms, and conversation intelligence for meeting storage and AI-generated summaries.
“If you look at who your top sellers are and who's making those really big global deals, they're using DSRs.”
KCKaitlyn ChasePrincipal GTM Enablement Consultant, Salsify
The results, in context
Salsify reached enterprise-wide adoption, growing from 57 users to more than 325 across five departments beyond sales. The team set a strategic goal to further increase Digital Sales Room adoption to accelerate deal cycles.