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Apparel (denim)Sourced

Case Study: AG Jeans lifts conversion rate with Constructor

AG Jeans Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
AG Jeans
Industry
Apparel (denim)
Challenge
Improve site performance and conversion on collection pages.
Headline result
+16% conversion rate and +5.25% add-to-cart rate

Key results

+16%
Conversion rate
Increase
+5.25%
Add-to-cart rate
Increase
+1.4%
Units per transaction
Increase

The challenge

AG Jeans, a premium denim apparel brand, wanted to improve conversion and simplify heavy collection pages that loaded many scripts.

The solution

AG Jeans deployed Constructor's Search & Autosuggest, Browse and Recommendations, consolidating collection-page scripts in the process.

The whole experience has been fantastic — start to finish. Your team is very coordinated.

MN
Milosh Nikodijevic
Director of Product Management, AG Jeans

The results, in context

AG Jeans reported a +16% conversion rate, a +5.25% add-to-cart rate and a +1.4% increase in units per transaction, while reducing from 26 JavaScripts to 1 JavaScript per collection page.

Products used

Constructor Search & AutosuggestConstructor BrowseConstructor Recommendations