Case Study: ADT Security Service lifts sales conversion 17% with Tidio
Key results
The challenge
ADT Security Service in Mexico needed faster response times on support inquiries, higher customer satisfaction on its website, and better client retention, all while keeping costs under control.
The solution
ADT implemented Tidio's live chat with rule-based Flows, AI agent functionality, and department filters to automate responses, classify leads, and route conversations efficiently.
“I did web research and an analysis of the best chat tool solution for lead generation and client support, and Tidio seemed like the solution we were looking for.”
CVCristina Verges MartinezSEO Specialist at ADT Security Service
The results, in context
ADT Security Service reported a 17% boost in lead-to-sale conversion, with conversion rising from 44% to 61%, alongside a 30% increase in customer satisfaction and a 22% decrease in first response time. The team also recorded a 74% decrease in missed conversations and a 45% increase in handled conversations.