Case Study: A 3-D printing company cut social ROI reporting time by 95% with Agorapulse
Key results
The challenge
The marketing team at a leading 3-D printing company was spending roughly two days a month pulling social media ROI reports together across a stack of four separate tools. The manual process made it hard to prove the value of social content quickly to leadership.
The solution
The team consolidated onto Agorapulse, using its reporting and Social ROI features to replace four tools with one and automate report generation.
“It used to take a whole village to create a comprehensive report, now it takes a few clicks. It's easy to prove the value of our social content and it puts my boss' mind at ease that the strategy was right and the money is spent the right way.”
RGRhonda GiedtFormer Head of Marketing
The results, in context
The company cut its ROI-reporting time by 95%, reducing a two-day monthly effort to about 20 minutes. It consolidated its reporting tool stack from four tools to one, saving over $2,600 each month and more than $15,000 a year.