Industry
Customer Data Platform: sourced results
Vendors and case studies with documented, sourced customer outcomes in Customer Data Platform.
Companies
mParticle
Sourced5 sourced mParticle customer stories, every metric traceable to a public source
£6.5M
Top documented revenue impact (M&S)
Customer Data Platform
5 studies
RudderStack
SourcedMigrations and warehouse-native CDP deployments that cut cost and lift revenue
+37%
revenue increase (MANSCAPED)
Customer Data Platform
3 studies
Segment
Sourced5 sourced Segment customer stories, every metric traceable to a public source
10x
Top documented revenue lift (Central Group)
Customer Data Platform
5 studies
Zeotap
Sourced8 documented Zeotap studies, from a 4x higher match rate on Facebook to a 46% lift in average basket value.
4x
Higher match rate on Facebook (Entain)
Customer Data Platform
8 studies