Case Study: How Web Goddess closed £25K of new revenue with Capsule CRM
Key results
The challenge
Web Goddess, a web design and SEO agency serving small and medium businesses, struggled to manage multiple clients and projects across disparate systems. Tracking the full history with each client was important, as clients often expanded into additional services.
The solution
Capsule CRM gave the team a centralized hub for client data and pipeline management, with shared visibility so any team member could see the current status of each account.
“We've been a Capsule customer for less than six months, but in that time we've closed £25K of new business.”
HHHolly HintonManaging Director, Web Goddess
The results, in context
Within less than six months of adopting Capsule, Web Goddess closed £25K of new business. Managing director Holly Hinton estimates the real figure is closer to £32K once retainer and returning clients are included.