Case Study: The Brand Leader saves $17,000+ a year by consolidating on Teamwork.com
Key results
The challenge
The Brand Leader is a creative advertising agency in Greenville, South Carolina, serving clients such as PowerBar and Denny's. The agency ran on a plethora of disconnected tools — including Asana plus separate time tracking — that few staff fully understood, adding cost and obscuring per-project profitability.
The solution
The agency consolidated operations onto Teamwork.com, replacing its prior tool stack with a single platform that combines project management, time tracking, and resource planning and surfaces cost per person per project.
“By understanding our cost centers and the cost per person per project, we're now more profitable.”
KDKyle DufordPresident & Executive Creative Director, The Brand Leader
The results, in context
After switching, The Brand Leader reports saving more than $17,000 each year and says understanding its cost centers and per-project costs has made the agency more profitable. Leadership notes that everyone in the building now uses the platform.