Case Study Deskcasestudydesk.com
Business ServicesSourced

Case Study: Balto flattens the learning curve and increases revenue for Arsenal Business Growth

Arsenal Business Growth Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Arsenal Business Growth
Industry
Business Services
Challenge
Slow ~six-month agent ramp
Headline result
83% shorter training and nearly $250K in added monthly recurring revenue

Key results

83%
Training-time reduction
~6 months to 1 month
+$250K
Monthly recurring revenue added
Since 2019
10x
More sales appointments scheduled

The challenge

Arsenal Business Growth, a St. Louis-based BPO agency, onboarded new sales agents over roughly six months, slowing how quickly reps could contribute. The company wanted to shorten ramp time and scale results across its team.

The solution

Arsenal deployed Balto's Real-Time Guidance to prompt agents live on calls and standardize its sales approach during onboarding.

We've added almost $250,000 MRR since implementing Balto back in 2019 and have 10x'd our sales appointments scheduled.

AA
Aaron Asher
Owner, Arsenal Business Growth

The results, in context

After implementing Balto, Arsenal reduced training time from about six months to one month, an 83% reduction. The company added almost $250,000 in monthly recurring revenue and reported 10x more sales appointments scheduled since adopting Balto in 2019.

Products used

Balto Real-Time Guidance